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Kinetic Innovation Award

Hallmark Cards Wins for Retail Capture Application

November 15, 2005, Tarrytown, NY  -- Datacap Inc., a leading provider of advanced document capture and forms processing software solutions to organizations worldwide, today announced that Hallmark Cards won the Kinetic Information’s Process Innovation Award. Hallmark was selected based on process improvements that led to gains in productivity and profitability.

Hallmark Cards selected a solution designed by Cutting Edge Solutions of Kansas City to streamline the processing of reorder tickets. These tickets are sent to a Kansas City post office box for fulfillment. Integrating VRS image enhancement-equipped Fujitsu fi-4860C scanners with Datacap Taskmaster software, Hallmark realized significant productivity improvements and cost reductions.

The combined solution enables Hallmark to efficiently process reorder tickets from its 43,000 retail locations nationwide. Instead of assigning three full time employees to track reorder tickets, the new system has streamlined the process and now requires only one Hallmark employee to manage between five and fifteen thousand tickets daily. Order management personnel process all incoming tickets within a four-and-a-half hour window.

The implementation of Datacap Taskmaster along with Fujitsu scanners enables Hallmark to process reorders more quickly than previously, and with a higher degree of accuracy, assuring that products are back on the shelf when buyers are ready to buy.

“We applaud Hallmark for winning this prestigious award,” said Scott Blau, CEO of Datacap. “This award is also a testament to the combined solutions that Hallmark embraced to improve its method of processing reorder tickets and realize significant business benefits.”


See also article published by Business Solutions:
A VAR’s technology demonstration leads to a win with Hallmark Cards.


About Datacap

Since 1988, Datacap Inc. has provided leading document capture and forms processing software solutions to organizations worldwide. Datacap Taskmaster software efficiently transforms paper into information, reducing data entry costs and improving information accuracy. A client/server, rules-based document capture workflow platform, Taskmaster provides highly flexible solutions for both image indexing and data entry automation. Taskmaster also enables scanning, indexing and administration from a browser and integrates with all leading document management solutions. http://www.datacap.com